PayBox Case Study: The Younger You

Executive Summary

PayBox launched their innovative "PayBox Young" app through an engaging event in Tel Aviv, partnering with Kimera AI to create an interactive AI photobooth experience that transformed adults into their younger selves. The event successfully generated buzz and engagement among families while showcasing the app's youthful branding.

Goal

The primary objective was to create an engaging and interactive experience by:

• Transforming adults into their younger selves using AI technology
• Aligning with PayBox Young's vibrant branding
• Generating buzz for the app launch
• Captivating families with an innovative approach

Background

Company Overview

PayBox, a forward-thinking fintech company, developed "PayBox Young" to target families. They sought to build excitement and awareness through an experience that would resonate with both kids and parents.

Strategic Partnership

PayBox collaborated with Kimera AI, leveraging their expertise in AI-powered solutions to revolutionize brand experiences. The partnership combined Kimera AI's photobooth technology with custom-built app features to bring PayBox's vision to life.

Implementation

AI Photobooth Experience

The centerpiece of the event featured:

• Custom-built iPad app
• Six unique cartoon themes
• PayBox Young branding overlay
• Nostalgic transformation experience

Output Delivery System

Participants received their transformations through:

• Instant printed copies
• Digital versions via WhatsApp
• Seamless social sharing capabilities

Results and Impact

Immediate Success

• Continuous participant engagement
• Extended event duration due to high demand
• Constant queue of eager participants
• Overwhelming positive response

Long-term Benefits

• Enhanced brand awareness
• Organic social media buzz
• Two additional events scheduled
• Established new standard for event marketing

Visual Documentation

The case study includes:

1. Participant engagement photos
2. Cartoon transformation samples
3. Branded overlay examples

Conclusion

The PayBox Young event exemplified the successful integration of technology and creativity in event marketing. Through Kimera AI's innovative solutions, PayBox:

• Exceeded engagement goals
• Created memorable family experiences
• Generated significant brand awareness
• Established a blueprint for future tech-driven events

nterested in transforming your brand experiences with Gen AI workflows? Contact Kimera AI today!